AT&T TV Mode

TV Mode is easy access to a video app. Once a user selects their favorite video app on their first tablet set up flow, they can quickly access the chosen app by swiping left to right from the tablet home screen, from the lock screen, from the quick access tray, or simply by pressing the TV Mode quick launch button on the tablet. TV Mode is a key feature of ZTE Primetime tablet and will be on Lenovo's next generation tablets and phones (carrier: AT&T) for endless entertainment experience.

My role was to create fast & easy to understand user experience as a member of the design team. Because TV Mode is a new feature, it is important to educate users about the new feature and how to use it. The design team created a simple three steps for setup flow. (Intro, Select an app, Confirmation).
TV Mode setup will appear at the end of the AT&T Setup & Transfer and Android Google setup. Quick onboarding tips for users have been added where users can find TV Mode and how to quickly switch apps for TV Mode after the setup.
The dark theme with big key views of TV Mode give users an idea about the entertainment experience, just like a movie theater, and lets users use their tablet as their TV.

The challenge of this project was that the TV Mode feature needs to be integrated on the actual device before it is released to market, so the design team needs to work with the development team in China and India to determine the feasibility as well as the business rules of Android OS within a tight deadline (kick-off: June 2017, final delivery: September 2017).

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tutorial.gif
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 Contextual onboarding tips after finish set up

Contextual onboarding tips after finish set up

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 Easy to switch the app for TV Mode from the notification drawer or Settings page

Easy to switch the app for TV Mode from the notification drawer or Settings page

 UI Kit for the development team

UI Kit for the development team

 TV Mode Icon & TV Mode Settings Icon      Check Here to see AT&T Primetime  >

TV Mode Icon & TV Mode Settings Icon

 

Check Here to see AT&T Primetime >